UW-Stout Campus Preview Day Postcards

The University of Wisconsin–Stout is an award-winning polytechnic university known for its hands-on, career-focused approach to education. Through industry-sponsored projects and paid internships, students gain real-world experience long before graduation, making them highly sought after by leading employers, including Fortune 500 companies.

As a student graphic designer, I designed a printed postcard for the University’s Campus Preview Day that served as both a promotional piece and an interactive engagement tool for prospective students. Visitors were encouraged to write and mail the postcard to themselves, a parent, or someone important in their lives, reflecting on what they learned during their visit, potential majors they were considering, or memorable experiences from campus. The piece was designed to create a lasting connection to their visit while reinforcing the excitement and possibilities of attending UW–Stout.